I dredged that phrase out of my memory prompted by the On Language piece in the NY Times magazine (which discussed "bennies" as a pejorative phrase in New Jersy. It's also in Chapter Five of this online book.
For us draftees it was a sarcastic fling at the RA's (enlistees), telling them to re-enlist for the great fringe benefits, like serving in Vietnam, but it usually was stimulated by any specific grievance of the moment.
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