Organic salad greens have fared even more impressively. According to Nielsen surveys, fresh cut salad greens increased their market share from 8.3 percent in 2006 to 15 percent so far this year. Pre-packaged specialty salads have grabbed a whopping 46 percent of that market sector, compared to 29 percent in 2006.I observe the good news for organic isn't good news for locavores, as I'm assuming the pre-packaged greens are shipped. Once again the consumers' desires are conflicting; healthy--yes; convenience--yes.
Saturday, July 17, 2010
Organic Versus Locavore
EWG has a post on organic gains from which I take this quote: