- Budget stringency: lectures are cheap for the university relative to seminars, and even if they are markedly less effective they do soak up students' time
- Alternative information channel: The ears are wired to the brain differently than the eyes, and there is value in not only reading something but also hearing something in producing the synaptic changes that we want to see happen in college.
- A self-discipline device: if people have to show up at a certain place at a certain time to accomplish a task or be disciplined, they are more likely to do so. Lecture as a way of solving our self-command and self-control problems.
- But why not then just have a study hall? Everyone reads the book, and the monitor circulates and answers quetions?
- A sociological event: East African Plains Apes like to do things in groups that involve language--that is just who we are--and the lecture is just another example of this"